Comparison
Best AI visibility tools for ecommerce brands in 2026
Eleven tools that show whether AI recommends your brand or your products, compared on what they measure, how much of your catalog they cover, and what they cost. Every fact comes from each tool's own website.
Disclosure
We make Produkto, one of the tools below. Every claim about another tool comes from that tool's own website, checked on October 20, 2026, and each entry says who that tool suits best.
01
The tools at a glance
Eleven tools ecommerce brands look at for AI visibility. Prices are the lowest listed plan, checked on each tool's own pricing page on October 20, 2026.
| Tool | Best for | Product-level features (as listed) | Starting price |
|---|---|---|---|
| Produkto | Shopify brands that want every product measured | Whole catalog, every product | $99/mo |
| Profound | Large enterprise brands | ChatGPT Shopping on Enterprise | Free trial, then custom |
| Peec AI | Marketing teams and agencies | AI Shopping features listed | $95/mo |
| Promptwatch | Teams that also want crawler logs and traffic | Shopping Insights listed | Free, then $95/mo |
| Otterly.AI | Small budgets | — | $29/mo |
| Scrunch | Brands that want site audits with tracking | — | $250/mo |
| Semrush AI Visibility Toolkit | Teams already on Semrush | — | $99/mo |
| Ahrefs Brand Radar | Teams already on Ahrefs | — | $199/mo |
| Glara | Tracking top-selling products | 20 products on Starter, 50+ on Advanced | $120/mo (annual) |
| Sixthshop | Auditing individual product pages | Product page audits by credit | Free, then $29/mo |
| AndromedAI | Large catalogs and retailers that want pages optimized for them | Scores every SKU, creates and optimizes pages | Not public (demo) |
"—" means no product-level feature was listed on the pricing page we checked, not that the tool has none. Check each vendor before buying.
02
How we compared them
We make Produkto, one of the tools on this list. To keep this useful, every fact about another tool comes from that tool's own website, and we say what each one is best at.
Products, not just the brand
Most AI visibility tools track whether your brand is mentioned. A store needs to know which products are recommended, for which questions.
How much of the catalog
Some tools track a set number of products or prompts per plan. For a store with hundreds of products, that limit decides what you can see.
Which AI assistants
ChatGPT, Perplexity and Google build different shortlists, so coverage matters. In our own data they rarely agreed.
Measurement, fixes, or both
Some tools measure. Some audit or rewrite pages. Some do both. Decide which job you're hiring for.
03
The tools, one by one
What each tool says it does, who it suits, and what to check before you buy.
Paste a Shopify store URL and Produkto measures every product in the catalog on the questions your buyers ask, daily, in ChatGPT, Google AI Overviews and Perplexity. It finds the competing products AI recommends instead, shows the sites it cites, and lists what to fix.
- Best for
- Shopify brands that want to see which of their products AI recommends, across the whole catalog.
- Fixes
- The Growth plan adds an agent that drafts product page fixes for you to approve before anything goes live.
- Worth knowing
- Shopify stores only. Gemini, Google AI Mode, Copilot and Claude are on Growth and above.
- Price
- Starter $99/mo, Growth $297/mo, Custom.
An AI visibility platform with an "AI Marketer" for content and a wide set of answer engines on its Enterprise plan.
- Best for
- Large brands with a team to run it.
- Shopping
- ChatGPT Shopping tracking is listed on the Enterprise plan.
- Worth knowing
- The free trial runs 50 prompts daily for 7 days on ChatGPT, Gemini and Google AI Overviews. Paid brand plans are priced through a demo.
AI search analytics for marketing teams and agencies: brand visibility, competitor benchmarks and sources across the AI models you pick.
- Best for
- Marketing teams and agencies tracking a brand's presence.
- Shopping
- The pricing page lists AI Shopping features, including product catalog upload and shopping source visibility.
- Worth knowing
- Plans are $95, $245 and $495 a month for 50, 150 and 350 prompts, with three models included. Extra models cost more.
Tracks AI search visibility and citations, and adds AI crawler logs and visitor analytics.
- Best for
- Teams that want visibility and AI-referred traffic in one place.
- Shopping
- Shopping Insights is listed among its features. Check which plan includes it.
- Worth knowing
- A free plan, then $95, $245 and $579 a month.
AI search monitoring for brands, with plans from solo marketers up to agencies.
- Best for
- Solo marketers and small teams starting out.
- Worth knowing
- Lite $29, Standard $189 and Premium $489 a month, cheaper when billed annually. Extra prompts are sold in blocks of 100.
AI visibility tracking with site audits. Its Enterprise plan adds AXP (Agent Experience Platform) and more AI models.
- Best for
- Brands that want tracking and site audits together.
- Worth knowing
- Core is $250 a month for 125 prompts across ChatGPT, Perplexity, Google AI Overviews and Copilot, with a 7-day free trial.
Semrush's AI visibility toolkit: brand performance in AI answers and prompt tracking, inside a tool many SEO teams already use.
- Best for
- Teams already running SEO in Semrush.
- Worth knowing
- $99 a month. Extra domains are $99 each and 50 extra prompts are $60 a month.
Shows how often brands appear in AI answers from Ahrefs' own prompt database, with custom prompt tracking on top.
- Best for
- Teams already on Ahrefs who want to see their market in AI search.
- Worth knowing
- The AI Visibility Index starts at $199 a month, custom prompts from $50 a month, and all models together are $699 a month.
Imports your catalog and tracks how your top products appear in ChatGPT and Gemini, with product-level optimizations on the higher plan.
- Best for
- Brands focused on a set of best-sellers.
- Worth knowing
- Starter ($120 a month, billed annually) tracks up to 20 products and 5 competitor brands. Advanced ($345) tracks 50+ products and adds optimizations.
Scan a product URL to see how AI interprets it, get an AI Shopping Visibility score, and get product-level fixes, including JSON-LD schema.
- Best for
- Auditing and fixing individual product pages.
- Worth knowing
- Credit-based: 10 free credits a month, then $29, $59 and $99 plans with 25, 75 and 150 credits. Higher plans add competitor benchmarking and retailer mapping.
"Agentic Commerce Optimization" for brands and retailers: scores every SKU, then creates and optimizes product and category pages for search, ads and AI agents.
- Best for
- Large catalogs and retailers, including multi-market and multi-language stores.
- Worth knowing
- Pricing isn't public. They offer a free catalog audit and demos.
04
How to choose
Five questions narrow the list quickly.
Do you need product-level answers?
If you sell products, "is our brand mentioned" isn't enough. Look for tools that show which products are recommended for which questions.
How many products do you need covered?
Count the products that matter, then check each plan's limit on products or prompts.
Which assistants do your buyers use?
ChatGPT, Perplexity and Google give different answers. Check which ones each plan covers, not just the top tier.
Do you want measurement, fixes, or both?
A tracker tells you where you stand. An audit or agent changes your pages. Some tools do both.
Are you already paying for an SEO suite?
If your team lives in Semrush or Ahrefs, their add-ons are the least friction. They are built around brands and prompts rather than catalogs.
Before you buy
Run a few of your buyer questions by hand first. It shows you what any tool will be measuring, and whether you need one yet. Here's how.
05
Frequently asked questions
What is the best AI visibility tool for a Shopify store?
It depends on the job. To see which of your products AI recommends across the whole catalog, look at product-level tools like Produkto, Glara or Sixthshop. To track brand mentions inside an SEO suite you already use, Semrush or Ahrefs. For a large enterprise program, Profound.
What's the difference between brand tracking and product tracking?
Brand tracking tells you whether AI mentions your company. Product tracking tells you which of your products it recommends, for which questions, and which competing products it picks instead. A store can be mentioned often and still have most of its catalog left out.
How much do AI visibility tools cost?
On the pricing pages we checked in October 2026, entry plans ranged from free to about $250 a month, with enterprise plans priced through a demo. Limits on prompts, products and AI models vary a lot between plans.
Do these tools improve my visibility?
They measure it, and some audit or rewrite pages. Which changes reliably move AI recommendations is still an open question, so measure before and after any change on the same questions.
See which of your products AI recommends
Produkto measures your whole Shopify catalog in ChatGPT, Google AI Overviews and Perplexity, and shows who AI picks instead.